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Iconic, sustainability-minded regional grocery co-op seeks Marketing VP.
If you live in the greater Seattle area, the odds are pretty good that you either shop at PCC Community Markets or pass by one of their tastefully appointed stores on a fairly regular basis. In short, PCC’s something of a local institution ‘round here.
OK, quick trivia question: What does “PCC” actually stand for? Betcha don’t know.
Here’s the answer: PCC is short for “Puget Consumers Co-op,” which is the name it chose way back in 1961. And while they don’t really use that full name anymore, it still captures a few important and distinctive things about PCC – its full-bodied embrace of the Puget Sound region’s ecology and progressivism; its strong connection to consumers; and the fact that it’s a co-op, owned by those selfsame consumers.
I know those values resonate very strongly with lots and lots of you (which is one of the reasons I love you so much!), so check this out: PCC is on the hunt for a VP of Marketing. And we need to help!
This is a very important hire for PCC: The position reports directly to the CEO and is part of the leadership team guiding the organization’s overall direction. It’s responsible for everything marketing-related (duh), with a focus on driving new and repeat customer traffic; building brand awareness in alignment with the co-op’s unique vision, mission, and values; and expanding co-op membership.
The job entails leading a team of 8-10 people and has a strong digital and lead-gen component. PCC is growing fast and wants someone who is capable of taking that growth to a higher plane.
For this role, a bachelor’s degree is required, and an MBA is a plus. Candidates must have at least 10 years of management experience, with an emphasis on traditional marketing disciplines – but also a proven track record of leading all aspects of the marketing functions, including web and social media. Another gotta-have is a very strong sense of connection to the Pacific Northwest, its vibe, and its values.
Ready to pick up a yummy, highly organic, free-range, locally sourced executive opportunity? Let’s go shopping!
PS From PSP: Back in early December before the holidays pulled us all away toward other things, there was this much-commented-upon survey finding, indicating that a bit over half of King County residents said they are “likely to move,” with over a third of those likely movers saying they planned to move outside the Seattle area. Among those who said they were intending leave, the cost of housing was the most frequently cited factor (duh).
(I know, I know: Two parenthetical “duhs” in one announcement. I’m snowbound in our mountain-pass cabin, and swiftly reverting to a state of surly adolescence. If the next time you see me on a video call I’m continually twirling my hair, popping gum, and theatrically yawning, don’t say you weren’t warned.)
The obvious tension in these numbers is between the not-insignificant number of people who say they want out, and the rising home costs that constitute the main reason they say they want out. I mean, if so many people want to scoot outta here, that’s bound to cause prices to level out at some point, right? Right? Supply-and-demand and all that?
We’ll see. The fact is, this remains an incredibly attractive place to live – even if every one of the wanna-leaves goes ahead with their plan, there will be plenty of other folks from the outside who want in, and who see housing costs here as relatively reasonable compared to where they’re from. That’s been one of the primary dynamics of this market for years now – and there’s no obvious reason why it won’t be for several years to come. ###